Ep 002 – It’s a Coca-Cola Christmas; the Internet Meme of 2012 – Gangnam Style


Happy Holidays!

This episode explores the role The Coca-Cola Company has played in forming contemporary concepts of Christmas. We interview Ted Ryan, head archivist at The Coca-Cola Company from Atlanta.

Then we talk with two experts about “Gangnam Style”, the internet meme of 2012. First, Wayne Arnold, CEO of Profero and author of a recent article in Advertising Age on South Korean pop culture; and then Professor David Rowe, from the Institute for Culture and Society at the University of Western Sydney about the concept of internet memes, and what makes something go viral.

Show notes are here.

00:00  Opening
01:10  Interview with Ted Ryan, The Coca-Cola Company
12:03  Interview with Wayne Arnold, Profero
20:20  Interview with Professor David Rowe, University of Western Sydney
30:19  Closing


  1. Laurie Freudenberg says

    Graeme, Happy New Year! I’ve just finished listening to both episodes and I’m really looking forward to the next one. So cool to see this concept come to life.

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